Roblox tries to avoid Apple tax
Roblox tries to skirt app store fees by making Robux worth more on other platforms.
2024-12-06
Roblox tries to skirt app store fees by making Robux worth more on other platforms.
Recently, the well-known metaverse game platform Roblox announced a new policy that has attracted widespread attention: all players who recharge on the Roblox official website or use gift cards will receive up to 25% additional virtual currency Robux. This move is obviously to counter the 30% commission policy implemented by Apple and Google. Compared with recharging directly from the app store, this new move by Roblox provides players with a more attractive choice and also changes the pattern of the in-game economy to a certain extent.
As the world's largest user-generated content platform, Roblox allows users to create, share and profit from their games and experiences. Through this new policy, Roblox can not only attract more players to choose official channels to recharge, but also reduce dependence on strong channels such as Apple and Google. For players, the value of recharge is increased, making their consumption experience in Roblox more cost-effective. In order to achieve this goal, Roblox is obviously ready to move from the app store to the official website.
